Talk about power to the people! Or in this case, the puppy!
Today internet domain company GoDaddy released online the commercial it intended to air during the Super Bowl. The ad quickly garnered mass outrage at its seeming promotion of puppy mills and irresponsible dog ownership.
A supposed humorous take on “lost dog” commercials (like Budweiser’s upcoming Super Bowl 2015 spot) many did not find GoDaddy’s take amusing at all.
Those in the animal rescue community pointed out dogs from puppy mills and backyard breeders are often are sold online, and the hashtag #GoDaddyPuppy went viral as a rallying point for those crying against the spot.
As Irving said on Twitter:
Thank you @animalrescuers for the candid feedback. What should have been a fun and funny ad clearly missed the mark and we will not air it.
— Blake Irving (@Blakei) January 27, 2015
Well. That’s that, then.
If you’re looking for a pup to give a furever home, we always say use BarkBuddy to adopt a fluffy single near you!